In the life settlement industry one of the most troubling occurrences is watching seniors term life policy, that could have provided desperately needed liquidity in the life settlement market, instantly become unmarketable as their conversion option expires. In most instances the oversight is a byproduct of lack of understanding of the policy details by the insured.

By reviewing and educating their clients effectively on the value of the conversion option agents create both increased customer awareness, loyalty, and opportunities for further income.

ThinkAdvisor had a recent article on the need for better awareness of conversion option expiration in the market. You can find it here:

https://www.thinkadvisor.com/2018/09/17/is-term-life-conversion-time-running-out/